Laundry Genie
CLIENT
Laundry Genie
Project Link
https://jalexandersholdings.com/
CLIENT TYPE
Laundry Services / B2C & B2B
INDUSTRY:
Home & Design / Community & Charity
LOCATION
Houston, Texas (serving Houston + 50-mile radius)
How GUDBEE helped a Houston-based laundry service dominate local SEO, expand commercial and consumer sales, and strengthen community presence.
GUDBEE’s Impact
Local SEO rankings
+92%
Website traffic
+87%
PPC campaign efficiency
+74%
Commercial laundry leads
+81%
Community engagement (backlinks/events)
+68%
About Laundry Genie
Laundry Genie is a wash-and-fold laundry service based in Houston, Texas, serving both residential and commercial customers. Laundry Genie partnered with GUDBEE to improve SEO rankings, build stronger PPC campaigns, and grow brand recognition through both digital marketing and community outreach initiatives.
The Project
The Challenge
Needed stronger local SEO presence for “wash and fold” and laundry-related keywords.
Wanted to rank #1 across Houston and surrounding areas (50-mile radius).
Limited visibility in commercial laundry services.
PPC campaigns underperforming in efficiency.
Limited natural backlinks and community-driven visibility.
The GUDBEE Strategy
We built a 5-pillar growth framework:
Website Redesign & Development: Modernized the site for UX and conversions.
SEO Optimization: Targeted “wash and fold” keywords across Houston + 50 miles.
PPC Campaigns: Managed click-to-call and B2B/B2C targeting campaigns.
Commercial Sales Growth: Expanded visibility in commercial laundry services.
Community Outreach: Organized events with schools, universities, and health orgs to generate natural backlinks.
Execution
Redesigned the website for modern, conversion-driven performance.
Optimized SEO to rank #1 for “wash and fold” across the Houston metro.
Launched PPC click-to-call campaigns targeting B2C and B2B audiences.
Improved rankings for commercial laundry terms across a 50-mile radius.
Organized local outreach events to create partnerships and backlinks.
Key Learnings
Local SEO dominance was key to both B2C and B2B growth.
Click-to-call PPC campaigns drove immediate consumer and business conversions.
Community partnerships generated natural backlinks and goodwill.
SEO + PPC integration delivered consistent visibility and sales growth.
Services
Website Redesign & Development+
SEO+
PPC Campaign Optimization+
Local SEO Strategy+
Community Outreach+
"GUDBEE helped Laundry Genie dominate the Houston market. From ranking #1 for wash and fold to driving commercial growth, their mix of SEO, PPC, and community work was invaluable."
- Mike Goss, Owner, Laundry Genie
Next Steps
Expand PPC campaigns to include subscription-based laundry plans.
Launch referral programs tied to local community events.
Explore franchising opportunities with SEO + PPC playbook.